Dadou

Paris/France

Renovate and relaunch a rundown Parisian hotel dating back to the 1880s, and a few steps away from the Arc de Triomph.

How to be different without being alone.

Play with the clichés of French boutique hotels to create a brand positioned as "Parisian with a twist".

A name that doesn’t sound like a hotel, a bold and colorful brand identity and touches of humor across the property.

The cinema pool "La Nouvelle Vague" that we imagined became a hit with customers and media alike.