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Blog Post - Type A
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Read
Hotel Tech Reality: Where Hotels Should (and Shouldn’t) Spend
Hospitality
Digital Design
Blog Post - Type A
Read
Designing Website Experiences That Win in the AI Era
Customer Experience
Digital Design
Blog Post - Type A
Read
6 Key Opportunities to Grow Your Hospitality Business
Hospitality
Customer Experience
Blog Post - Type C
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Watch
Masterclass: How to Create a Hotel Concept?
Videos
Hospitality
Customer Experience
Blog Post - Type A
Read
The Secret to Creating a Winning Hospitality Concept
Hospitality
Customer Experience
Downloadable Resource - Type B
The most comprehensive tool for developing your brand experience from the ground up.
Create fresh, innovative brand experience ideas collaboratively with your team
Leverage 8 brand experience dimensions including story, space, and more
Taught at leading schools, including HEC Paris, EHL, and ESSEC
Ideal for executive teams and workshops
Download
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The Brand Experience Blueprint
Branding
Customer Experience
Handbooks & Tools
Downloadable Resource - Type B
Your step-by-step guide to designing, launching, and scaling hospitality and retail concepts that captivate customers and maximise business growth.
8 steps to build your own unique hospitality concept
12 exclusive case studies from Creative Supply
24 practical tips to avoid common strategic mistakes
110+ inspiring hospitality concepts from around the world
Download
The Hospitality Concept Handbook
Hospitality
Handbooks & Tools
Customer Experience
Downloadable Resource - Type B
The definitive handbook for shaping brand stories that stick, spread, and succeed — and give your business an enduring edge.
Unlock the transformative power of storytelling
7 essential elements to expertly structure your narrative
4 storytelling use cases designed for every stage of business growth
Insights from 30+ brands, from Hermès to Airbnb
Download
The Brand Storytelling Handbook
Handbooks & Tools
Branding
Downloadable Resource - Type B
The must-have guide for business leaders ready to create a responsible, high-impact brand that wins lasting trust.
5 essential principles to build a responsible brand
1 practical analysis tool to map your company’s sustainability communication
Insights from 20+ leading brands
Developed in collaboration with Eqlosion, Swiss ecological transition specialist
Download
The Sustainable Branding Guidebook
Branding
Handbooks & Tools
Downloadable Resource - Type B
The essential guide for hoteliers to design cohesive hotel concepts that unify storytelling, service design, guest experience, and beyond.
Create memorable guest experiences that differentiate your property
5 key forces reshaping the future of hospitality
7 foundational elements of the Hotel Concept Framework
25+ inspiring hotel concepts showcased
Download
The Hotel Concept Handbook
Handbooks & Tools
Customer Experience
Downloadable Resource - Type B
The proven brand strategy tool that guides you step-by-step to craft powerful brand stories.
Turn your brand vision into a compelling narrative
7 components to define your unique brand story
Taught at leading business schools, including HEC Paris, EPFL, and ESSEC
Ideal for executive teams and workshops
Download
The Brand Story Canvas – Strategic Tool for Storytelling
Handbooks & Tools
Branding
Downloadable Resource - Type B
The essential read for B2B executives and teams looking to elevate your brand their B2B brand.
5 actionable steps to develop your brand strategy
6 key forces of branding transforming B2B locally and globally
20+ exclusive perspectives from leading Swiss B2B executives
Strategic insights from Creative Supply on B2B brand development
Download
Perspectives on B2B Branding
B2B
Handbooks & Tools
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