Masterclass: Hotel branding at EHL
Discover how to build a hotel brand that captivates guests and stands out in a competitive market.

Video Overview
Learn how to elevate your hotel’s brand with Youri Sawerschel’s expert insights. In this engaging video, he dives into the essentials of hotel branding, guiding you through strategies that align your identity, guest experience, and messaging into a cohesive and memorable whole. You’ll discover how to define your hotel’s unique personality, create emotionally resonant guest journeys, and tailor every touchpoint—from design to digital—to reflect your brand’s core values. Whether you're launching a boutique inn or refreshing an established property, this video equips you with actionable steps to leave a lasting impression in a competitive market.
Masterclass: Hotel branding at EHL

Masterclass: Hotel branding at EHL
Discover how to build a hotel brand that captivates guests and stands out in a competitive market.
Video Overview
Learn how to elevate your hotel’s brand with Youri Sawerschel’s expert insights. In this engaging video, he dives into the essentials of hotel branding, guiding you through strategies that align your identity, guest experience, and messaging into a cohesive and memorable whole. You’ll discover how to define your hotel’s unique personality, create emotionally resonant guest journeys, and tailor every touchpoint—from design to digital—to reflect your brand’s core values. Whether you're launching a boutique inn or refreshing an established property, this video equips you with actionable steps to leave a lasting impression in a competitive market.
DownloadMasterclass: Hotel branding at EHL
Video Overview
Learn how to elevate your hotel’s brand with Youri Sawerschel’s expert insights. In this engaging video, he dives into the essentials of hotel branding, guiding you through strategies that align your identity, guest experience, and messaging into a cohesive and memorable whole. You’ll discover how to define your hotel’s unique personality, create emotionally resonant guest journeys, and tailor every touchpoint—from design to digital—to reflect your brand’s core values. Whether you're launching a boutique inn or refreshing an established property, this video equips you with actionable steps to leave a lasting impression in a competitive market.